PushAction is a CollectAction module that brings visitors who leave your store back with web push notifications. Once a visitor grants permission, you can reach their browser directly, without asking for an email address or phone number. Behavior-based automations and segmented campaigns make sure every notification lands at the right time with content that matches what the shopper actually did on your site.
Why web push?
Most visitors leave without buying on their first visit, and most never leave any contact details. Web push is the fastest way to keep a connection with that anonymous traffic: permission takes a single click, the notification appears on screen instantly, and a tap takes the shopper straight to the relevant product or cart. Instead of paying to retarget them with ads, you talk to your own audience on your own channel.
How it works
- Opt-in box: A customizable permission box that matches your site asks visitors to allow notifications; you decide when and on which pages it appears.
- Behavioral automations: Ready-made flows run for product viewed, cart abandoned, category interest, order placed and win-back scenarios.
- Scheduled sending: Each automation sends after the delay you configure, for example a reminder a set time after the cart is abandoned.
- Segmented campaigns: Announce a new collection, sale or update to all subscribers or to a chosen segment in a single send.
Measure the full funnel
PushAction goes beyond send counts. It tracks the funnel step by step: sent → clicked → returned to site → added to cart → purchased. You can see which automation or campaign really turns into sales and refine your messages and timing based on data.
Example use cases
- Product view: A reminder for a visitor who browsed a product and left without buying.
- Cart abandonment: A link back to the cart for subscribers who left items behind.
- Category interest: New arrivals from a category the shopper has been exploring.
- Post-purchase: A thank-you note with a complementary product suggestion after an order.
- Win-back: A campaign reminder for subscribers who haven't visited in a while.
Which e-commerce platforms does it work with?
With a single-line script it is compatible with all platforms including Ticimax, IdeaSoft, ikas, T-Soft, Faprika, Akinon, Shopify, WooCommerce and custom software. Product, cart and order events are detected automatically, with no extra development.
Related modules
PushAction works best alongside cart recovery and re-engagement tools: Cart Reminder, OneSignal Cart Reminder, WhatsApp Cart Reminder, CollectMail and Complete Your Cart. In-depth guide: web push and mobile push notifications and cart recovery solutions.
Get started today
Don't lose touch with visitors who leave; start collecting your first subscribers today. No code, live in one day. Contact the CollectAction team for a 15-minute demo.