Customers who are about to buy a product want to know how much interest others have shown in it. The Social Impact module makes this social proof visible by adding an 'X people are currently looking at this product' message over the product image, nudging undecided visitors toward a purchase.
Why it matters
People are influenced by the behavior of others. Seeing that others are also interested in the same product positively shapes a customer's decision and builds trust. This psychological effect raises purchase likelihood, especially among undecided visitors.
How it works
After activating the module, all you need to do is decide where it will appear. On the product detail page, a card showing the number of people currently viewing that product appears at the position you choose. The card is presented over the product images in a noticeable yet clean way.
Key features
- 'X people are viewing now' message over the product image
- Guides undecided customers with social proof
- Flexibility to choose the display position
- One-step activation
- Clean, attention-grabbing card design
Impact on conversion
The social impact card positively influences undecided customers and increases conversion rates. Making interest in a product visible creates a sense of urgency and popularity. Brands using CollectAction see an average +18% lift in conversion.
Why CollectAction?
Social Impact is one of CollectAction's 100+ widgets and is managed from a single panel. With one line of script it is compatible with Ticimax, IdeaSoft, ikas, T-Soft, Shopify, WooCommerce and custom software; setup takes a day and no coding is required. Turkish technical support is with you throughout.
Frequently Asked Questions
Where is the card displayed?
The card is shown on the product detail page, over the product images at the position you set.
Can I choose where it appears?
Yes. After activating the module, you simply determine where it will appear.
Why does social proof increase conversion?
Seeing that others are also interested in the same product positively influences the customer's decision and encourages purchase.
How long does setup take?
Once the single-line script is added, the module typically goes live within one day.
Which e-commerce platforms does it work with?
It is compatible with all infrastructures, including Ticimax, IdeaSoft, ikas, T-Soft, Shopify, WooCommerce and custom software.
Get started now
Add social proof to your products and convert undecided shoppers. Book a 15-minute demo and let the CollectAction team set up the Social Impact module within a day.