How does the Product Finder Wizard work?

It asks visitors about their needs and preferences in short steps; AI matches the answers to product attributes and lists the best-fitting products.

How is it different from the Product Discovery Quiz?

The quiz focuses on engagement and time on site through gamification. The wizard focuses on finding the right product fast and uses AI for the matching.

How is it different from the Shopping Advisor?

The advisor works through free-form chat. The wizard follows predefined steps with visual options, ideal for visitors who want clear guidance.

Can I define the steps and questions myself?

Yes. You can define steps, options and visuals for each category in the panel; the CollectAction team helps with setup.

Where does the wizard appear on the site?

It can appear on the home page, on category pages, linked from a banner or as a pop-up.

Are results kept in sync with stock?

Yes. The wizard syncs with your catalog and recommends only in-stock products.

AI Search & Discovery

Product Finder Wizard: AI-Guided Steps to the Right Product

The Product Finder Wizard learns each visitor's needs and preferences in a few short steps and uses AI to quickly find the best-matching products. Reduce hesitation, lift conversion.

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Product Finder Wizard: AI-Guided Steps to the Right Product

The Product Finder Wizard is a CollectAction module that learns each visitor's needs and preferences in a few short steps and uses AI to help them quickly find the best-matching products. It takes visitors who get lost in crowded categories by the hand and leads them to the right product in a short journey.

Why a product finder wizard?

A wide assortment is an advantage, but it also creates choice overload. Faced with dozens of filters, similar-looking items and technical terms, shoppers often can't decide. The wizard turns a complex filter screen into simple questions such as "What will you use it for?" and "Which style do you prefer?", then presents a selection tailored to the visitor.

How it works

You define the steps and options that fit each category; the wizard records the visitor's choice at every step. AI matches the answers to product attributes and ranks the best-fitting products by looking at the full set of preferences, not just strict filter matches. On the results screen, products are listed with short notes on why they match the visitor's choices.

Key features

Step-by-step guidance: A smooth journey with short, visual options.
AI matching: Answers are intelligently matched to product attributes so the best fits rise to the top.
Category-specific flows: Define different steps and options for each category.
Catalog sync: Results are built from in-stock products.
Flexible placement: Show it on the home page, a category page or as a pop-up.

How it differs from a quiz or an advisor

The Product Discovery Quiz is a multiple-choice experience that boosts engagement through gamification. The Product Finder Wizard focuses squarely on finding the right product fast and does the matching with AI. Visitors who prefer free-form conversation are better served by the Shopping Advisor; the wizard is ideal for those who like clear, guided steps.

Use cases

Beauty: Suitable care products based on skin type, concern and preferred texture.
Sports and outdoor: Gear recommendations by activity, frequency of use and conditions.
Home and living: Furniture or decor picks by room type, style and size.
Gifts: Gift selection by recipient, occasion and interests.

Which e-commerce platforms does it work with?

With a single-line script it is compatible with all platforms including Ticimax, IdeaSoft, ikas, T-Soft, Faprika, Akinon, Shopify, WooCommerce and custom software.