What does Instagram Post Recommender do?

It shows your Instagram posts and reels as a recommender section on the home page and makes them shoppable by attaching product cards.

How is it different from the Instagram Feed Widget?

The Feed Widget brings your Instagram feed to your site as a content area. Post Recommender attaches product cards to content and uses it as a sales-focused recommender.

Can reels be shown too?

Yes. Both image posts and reels are supported.

Can I attach multiple products to one post?

Yes. You can select every product featured in the content from your catalog and attach them as product cards.

Are prices and stock on product cards up to date?

Yes. Product cards sync with your catalog, so price and stock changes are reflected automatically.

Is it shown only on the home page?

The module is designed as a home-page recommender; talk to the CollectAction team about using it on campaign or category pages.

Video & Visual

Instagram Post Recommender: Shoppable Instagram Content

Display your Instagram posts and reels on the home page as a recommender and attach product cards to each. Shoppers view and buy what they see in a single tap.

Try It Now

Instagram Post Recommender is a CollectAction module that displays your Instagram posts and reels as a recommender section on your store's home page and makes them shoppable by attaching product cards to each piece of content. A visitor who likes a product in a reel can view it and add it to cart in a single tap.

Why bring Instagram content to your home page?

Your brand's most compelling images and videos usually live on Instagram: products in real use, outfits, campaign shoots and customer posts. Yet this content never reaches the visitors who land on your site. Instagram Post Recommender brings it to your home page so social proof and inspiration meet the product on the same screen. Seeing a product on a model or in a real setting helps shoppers buy with more confidence.

How it differs from the Instagram Feed Widget

The Instagram Feed Widget automatically brings your Instagram feed to your site, creating a fresh, visually rich content area. Instagram Post Recommender uses content in a sales-focused way: it attaches the relevant product cards to each post or reel and presents the content as a recommender. Content is not just watched; it turns directly into shopping.

How it works

Connect your account: Your Instagram account is connected and your posts and reels appear in the panel.
Pick content: Choose which posts and reels appear on the home page.
Add product cards: Match each piece of content with the products it features from your catalog.
Publish: Content appears on the home page as a scrollable recommender; when a visitor opens it they see the product cards and can go to the product or add to cart.

Key features

Posts and reels: Use both image posts and short videos.
Product cards: Up-to-date cards with price and stock synced to your store.
Mobile-first design: A familiar, swipeable experience for Instagram-native shoppers.
Brand fit: Heading, placement and styling are tailored to your site.

Use cases

New season: Show collection launch reels with product cards on the home page.
Outfit inspiration: Make every piece in a styling post shoppable.
How-to videos: Build trust with videos showing how a product is used.

Which e-commerce platforms does it work with?

With a single-line script it is compatible with all platforms including Ticimax, IdeaSoft, ikas, T-Soft, Faprika, Akinon, Shopify, WooCommerce and custom software.