You can't improve your customers' experience without knowing how they feel on your site. The Feedback Tool lets you measure your customers' experience quickly and continuously with emojis, through a tab you add to a specific part of your site. Visitors report their satisfaction level with a single tap; you make improvements based on instant, real feedback.
Why it matters
Long surveys are rarely filled out, but choosing an emoji takes only seconds. This low-friction method lets you gather feedback from far more visitors. That way you notice early which pages or steps cause problems and why visitors don't complete their purchase, and you win back sales you were losing.
How it works
After activating the tool, all you need to do is choose the 4-5 emojis you want to present to your customers and enter your message. A visitor who clicks the tab that appears on the edge of your site reports their satisfaction with the relevant emoji and, if they wish, adds a comment specific to that area. All feedback is collected in the panel; setup is fast and seamless.
Key features
- Instant satisfaction measurement: Visitors express their satisfaction within seconds using 4-5 emojis.
- Targeted comments: Users can select a specific section and leave a comment specific to that area.
- Identifying shopping barriers: Measure why visitors don't buy and take action.
- Data-driven decision-making: Make improvements based on real comments.
- Customer loyalty: Reach dissatisfied visitors with alternative offers.
- Easy implementation: Choose the emojis and message, and go live within minutes.
Contribution to conversion
Catching dissatisfaction at its source lets you intervene before it turns into abandoned carts and lost sales. By reaching dissatisfied visitors with alternative offers, you can turn them into happy customers, encourage repeat purchases, and raise your overall conversion rate.
Why CollectAction?
CollectAction is a growth platform used by 100+ active brands, delivering an average +18% increase in conversion. The Feedback Tool is managed in the same panel as the AI chatbot, WhatsApp conversion tools, cart recovery automations, and 100+ widgets. It is compatible with Ticimax, IdeaSoft, ikas, T-Soft, Shopify, WooCommerce, and custom software, and offers Turkish-language technical support.
Frequently Asked Questions
Do I decide which emojis to use?
Yes. You choose the 4-5 emojis you want to present to your customers, along with the accompanying message, from the panel.
Can visitors also leave comments?
Yes. After indicating their satisfaction with an emoji, users can add a free-text comment specific to that section.
How do I view the feedback?
All emoji votes and comments are collected in the CollectAction panel, so you can easily see how each section performs.
How do I reach dissatisfied visitors?
You can win back visitors who report low satisfaction by offering them alternative deals or messages.
How long does setup take?
Once the single-line script is added, the tool goes live within one day and you just need to select your emojis.
Start listening to your customers
Add the Feedback Tool to your site in 1 day, measure your customers' experience with emojis, and gather insights that will boost conversion. No coding required. Contact us now for a 15-minute free demo.