What does Complete the Look do?

It shows complementary items that match the chosen product, letting shoppers build a complete outfit in their own style and add it to cart easily.

How is it different from Shop the Look?

Shop the Look sells the products in an image curated by the brand. Complete the Look starts from the chosen product and lets shoppers build their own look with matching pieces.

How are matching products chosen?

Complementary items are selected based on the product's category, color, style and usage; you can also define specific pairings in the panel.

Is it only for fashion?

No. It works in any category with complementary products, such as home decor, furniture, beauty and accessories.

Can items in the look be added to cart together?

Yes. Shoppers can add items one by one or the whole look they built at once.

Are out-of-stock items shown?

No. The module syncs with your catalog and suggests only in-stock products.

Recommendations & Personalization

Complete the Look: Full Outfits with Matching Products

Complete the Look shows complementary items that match the chosen product so shoppers can build complete outfits in their own style. Grow cross-sell and average order value.

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Complete the Look: Full Outfits with Matching Products

Complete the Look is a CollectAction module that surfaces complementary products matching the item a visitor is viewing, so they can build complete outfits that reflect their own style. A shopper who came for one product also sees the pieces that complete it and builds the basket as a whole.

Why Complete the Look?

In a physical store, the window display shows products as part of a look rather than on their own; a customer likes the shirt and also picks up the jacket and shoes beside it. Online, that inspiration is often lost and the visitor leaves with only the single item they searched for. Complete the Look brings the effect of a store window to your product page: it shows matching pieces, makes building an outfit easy and naturally grows cross-sell.

How it works

The module considers the chosen product's category, color, style and usage to identify items that complete it. For a dress, it can suggest matching shoes, a bag and accessories; for a sofa, a coffee table, cushions and lighting. Shoppers can swap suggested pieces, browse alternatives and, once their look is ready, add the selected items to cart.

Key features

Matching product discovery: Complementary items that fit the chosen product in style and use.
Build your own look: Shoppers swap pieces to create an outfit that reflects their style.
Easy add to cart: Items in the look can be added individually or together.
Catalog sync: Only in-stock products are shown.
Flexible placement: Use it on product pages, at the cart step or on campaign pages.

How it differs from Shop the Look

Shop the Look tags every product in an image and adds the whole look to cart in one click; the brand curates the outfit. Complete the Look starts from the chosen product and lets shoppers discover matching pieces to build their own look. Together they offer both inspiring curated outfits and a personal styling experience.

Use cases

Fashion: Tops, shoes and a belt that go with the chosen trousers.
Home decor: Chairs, a tablecloth and lighting that suit a dining table.
Beauty: A lip liner and makeup that match a lipstick.

Which e-commerce platforms does it work with?

With a single-line script it is compatible with all platforms including Ticimax, IdeaSoft, ikas, T-Soft, Faprika, Akinon, Shopify, WooCommerce and custom software.